Via Mark Simpson comes a so-called online "Game for the ladies", where you are invited by adidas to choose two Super 14 rugby players whom you can make swap jerseys. The aim of the game is, obviously, to ogle torso physiques and tattoo design.
I bet far more laddies than ladies have played the game. Such is the preponderance of sporno in our culture these days. We are all ladies now, of course.